Are our readers interested in credit card fraud? Where do they come from and do they want to learn about identity theft? What is important to the credit card accepting small business owner?
The results of the recent Merchant Service Reports survey were surprising to say the least. The results of country of viewership origins were not unusual, however a few of the top countries and their interest may lead to an introduction of a wider choice of languages and stories available for our readers. The top stories were not as expected, and further investigation into why the top stories are popular is necessary before we decide if changes will be made to our format. Search engine data and search terms give us some indication what viewers are looking for specifically, but no indication as to the reasons for those searches.
One thing is clear, MSRN has a readership that is interested in good credit and debit card acceptance practices, avoiding chargebacks, and how to protect themselves from fraud.
The top countries of readership are:
United States
Canada
Panama
Japan
Australia
United Kingdom
Romania
Serbia
Germany
India
Top search terms are:
(818) 442-6000
"magne print"
how to avoid toll call chargebacks
merchant service reports
The most read pages are:
Readers' Interests/Investigations/Topics of Concer...
Best Card Practices
What Is In A Merchant Statement?
Credit Card Processing Costs
FBI: Avoid Fraud
Loretta Hunnicutt
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